UGC is any piece of content that isn’t made by your company. With UGC, you rely on your shoppers to create content for you. Is UGC news to you? No worries! Brands are just starting to realize the value of user-generated content. Let’s do a high-level overview of what UGC is (if you haven’t heard of it before), why it’s so important, and 13 platforms for quickly sourcing quality UGC. It’s a catch-22: you need tons of customers to source UGC, but you can’t get UGC without engaged shoppers in the first place. You probably have customer videos, reviews, and images out the wazoo.īut growing eCommerce brands might not have a huge following to source UGC.
Maybe this is easy if you run a gigantic, established eCommerce brand. The problem isn’t often with understanding the benefits of UGC, but finding the most efficient ways to source it. You probably know you need user-generated content (UGC)-and lots of it. Your followers want to see gritty, authentic content that makes them tap the “buy” button. But social success is about a lot more than posting cute pics to your Insta. In fact, social commerce is predicted to reach $84.2 billion by 2024. Naturally, social media is the go-to platform for eCommerce sales. Of course, to do that, you'll need a little patience and perseverance, but App Builder's convenient interface will make it that much easier.ConsumerA UGC platform is a must to make your biz stand out in a very crowded digital marketplace. All of them, and especially those that come with explanatory videos, are highly recommended for anyone who wants to throw herself into app development.Īpp Builder is a very interesting application thanks to which users without much knowledge of programming can create smartphone apps. And thanks to its integration with Apache Cordova, App Builder can also generate apps for Android, iOS, Windows 10, and other platforms.Īpp Builder support includes references to all the available controls and actions, as well as several tutorials. This is all thanks to a visual environment that lets you work by dragging and dropping items from one side of the screen to the other.Īlthough the main idea behind App Builder is to make creating apps easier for users without much programming knowledge, it can also help more advanced developers use Javascript. App Builder lets you create HTML5 and hybrid apps for smartphones without needing to know how to program.
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